Passing on the use of social networks and their impact on society
For a long time, societies have been formed, and people have used various things such as smoke, painting, letter writing, telegraph, telephone, newspaper, etc. to convey their message in the community. All of these things are usable at the moment, but in societies it is very limited and it’s better to say that some are only used for entertainment and nostalgia.
The first step for what was new social communication was the Internet. The Internet was able to connect the nodes in society; it became so extensive and firmly established that all societies were inevitably involved and without the lack of this wave, the weakness of relations and the attempt to create small and then larger communities in the bed. The Internet. Media is inherently social communication. Now it wants to be a video medium or sound or text-based. What makes them social becomes “people.” Therefore, each person is the carrier of the message, which connects with each other by expanding those nodes (generally individual and organizational), creating a society as large as a single universe.
With the increasing Internet advancement, social networks were formed, focusing on social communication on audio, visual, and written audiovisual devices.
Today, social networks are an integral part of any society, which has sometimes made fundamental changes in some societies. In fact, social networks can be called “people’s power”. The power that, if contrary to what its inborn desire is going to happen, will show reactions outside of the virtual framework, whether it is positive or negative.
Social networks have opened the hidden eye of society to the problems of society, including general problems of people, economic problems, problems and meetings of political parties, and so on. In the same way, the same groups move towards these networks as part of their community-based problem solving. Social networks provide a nice opportunity for the faces of the artistic, economic, political, sports, and so on, so that they can talk face-to-face with their audience and express that which is not possible in some media outlets to make them claim General to your request. Generally, public demands are made in this framework by forming “campaigns” (campaign or scam). Campaigns are divided into three sections: political, social and promotional.
Campaigns are the same communities in real space in support of or anti-thematic. For example, in the sociopolitical framework, it can be noted that the presidential elections 96 showed that people, in addition to attending campaigns and campaigns, used the Internet and created campaigns to support or oppose the candidates.
Campaigns are often based on community orientation, meaning negative discussions within a community are initiated by some in the form of a community, and they create a network of people who are active in the subject or discuss it. Basically, in today’s society, the type of help is defined by the word hashtag (#), which has its own merits and disadvantages. It means that you are starting a social movement, in addition to being engaged in a kind of help or political activity, inviting people from different locations to your work and bringing your demands through this hashtag to other people’s hearts. The start of this activity can be from the signature of a petition or economic aid, and ….
Of these campaigns, there are two “#بین_خطوط_برانیم” and “ #دیوار_مهربانی”” campaigns that were starting to be very good, but in the middle of the road, they were weakened, which led to relatively forgetfulness. This was not forgotten for the social networks that came to the people, after the creation of the new people’s campaign, from the walls of kindness that started in towns and villages, from the kindness of bread that came out of this campaign or between the lines Every day it gets darker. Between the lines we put the campaign’s value on public culture. Driving and traffic culture. While we were busy with various accompaniments from different strata every day, this very tangible campaign is dimming.
The basic point is the public’s perception of campaigns that take place in social networks. That is, the study of “the general culture of social networks”, which merely removes the active participation in a campaign slowly from the circle created. This shows the desire to be seen in the community. That is, individuals who are involved in these campaigns are self-evident and exiting; the enthusiasm of being seen.
From any path that goes into this subject, we come to the “public culture of social networks” in the community, whether in the discussion of campaigns or in dealing with faces in social networks, which indicates a basic weakness in society, which unfortunately is as necessary and perhaps serious Not taken. But we need to look fairly at this, as the cultural weakness of the social network is low, the positive side of it is also heavier, the commencement of the campaigns, and the accompanying campaigns, are well in line with the potential of the community to be directed.